Keep up to date andsubscribeto our occasional Type News emails. Or follow us on
Look for an answer below or simplycontact us

Click on a question

  • How much does it cost to commission a bespoke typeface?

    The cost depends largely on what you need;
    — a single font or a typeface family?
    — what languages do you need to support?
    — do you need additional scripts such as Cyrillic, Greek, Arabic?
    — is the font capitals only?
    — do you need small caps, superiors, a variety of number sets?
    — do you need fonts for web use?

    The design cost can start as low as £4,500 GBP. Please contact us to discuss your requirements.

  • How much does it cost to have a logotype designed?

    We can work with you to realise the design of your logotype, this can include creative input from the start or we can work from a supplied design stage. Either way, our input and experience helps solve typographic problems. The cost is per letter based and covers the delivery of a single finished digital master. Separate costs are applied for logotype variants, such as reversed out or optical versions.

    Please contact us to discuss your requirements.

  • How long does it take to design a bespoke typeface?

    It takes time to design a typeface. Our commissioned typefaces reflect the high quality and attention to detail we pay to our own collection. As a guide we suggest allowing four weeks per single font, but without knowing the scope of the brief, this is very rough. If your requirement is for a large type family with extended language support and complex typographic features, then naturally it will take far longer to develop.

  • Do I own the bespoke font?

    The cost to develop a typeface covers the design and manufacture only. We generally offer a two year period of exclusive use. However, please talk to us if you wish to own exclusivity. There is no exclusivity if the bespoke typeface is a modification to one of our retail fonts.

  • What characters are included in a bespoke font?

    The size of the character set depends on your needs. However, we do suggest a minimum character set, and work with you to check and clarify any additional language support that may be required. It’s strongly advised to organise this at the start, as adding to a finished type can cause problems with versions already released and in use.

  • What license is included in a bespoke font?

    The cost to develop a typeface covers the design and manufacture only. The fonts will need to be licensed for use. It may be a simple license across a single company, or a more complex license covering the companies producing work for you. We’ll need to discuss your usage requirements with you in order to provide accurate licensing.

    You may also require a license for web or app use.

  • Can we pass our bespoke typeface to other companies?

    All our fonts require licensing and to make this easier we deliver our bespoke typefaces via the Client area of Access is granted via a unique Username and Password. Once you or your suppliers have signed in, the fonts are made available for licensing and download.

The typefaces we’ve designed, click on a heading to sort

  • Typeface Published
    Alchemy 1998
    Arjowiggins Inuit 2006
    Aspect 2002
    Avolon Headline 2018 (not available for licensing)
    BAA Sans and Serif 1994 (not available for licensing)
    Bliss 1996
    Bliss Pro 2006
    Blue Island 1999
    Brucker 2019
    Capline 2013
    Corbel 2007
    De Worde 2017
    Disturbance 1993
    Enigma 1999
    Enigma (Text, Display, Fine) 2015
    Epsilon 1999 (not available for licensing)
    Eurostar Track 2016 (not available for licensing)
    FA Caps 2002 (not available for licensing)
    Falmouth 2013 (not available for licensing)
    Fenland 2012
    Gameplay 2000 (not available for licensing)
    Get me there 2013 (not available for licensing)
    Harmony 1999 (not available for licensing)
    Hawkland 2018
    Kingfisher 2005
    Park House 2008 (not available for licensing)
    Peel Hunt 2010 (not available for licensing)
    Pembroke 2014
    Queezoid 2016
    Redisturbed 2010
    Shaker 2000
    Shire Types 1998
    Shire Pro 2011
    Shire Arabic 2012
    Trilogy Egyptian 2009
    Trilogy Fatface 2009
    Trilogy Sans 2009
    UKMX 2014 (not available for licensing)
    Wayfarer 2006
    Yale Solis 2020 (not available for licensing)

Specific company and site information

  • Contact details

    Jeremy Tankard Typography Ltd
    4 Worts Causeway
    Cambridge CB1 8RL
    England, UK

    T +44 (0)1223 47 46 14
    Studio hours are 9:30am to 6:00pm, Monday to Friday



  • Registered office

    Harwood House
    43 Harwood Road
    London SW6 4QP
    England, UK

    Registered in England · Number 04706912

  • Company VAT number

    GB 848 1940 01

  • Privacy policy

    We are Jeremy Tankard Typography Limited, a company registered in England (registration number 047069120) (“JTT”, “we” or “us”). We are registered as a data controller with the Information Commissioner’s Office (registration number Z8646042).

    This privacy policy explains how we collect, store and use personal data about you when you visit this website (the “Site”), license JTT Products from us or otherwise provide your personal data to us. It provides you with details about the types of personal data that we collect from you, how we use your personal data and the rights you have to control our use of your personal data. References to “JTT” mean us, the Site and/or the fonts, software and services we provide, according to the context. Words and phrases used in this Privacy Policy bear the meaning attributed to them in the JTT Base Licence Agreement, unless the context requires otherwise.

    What personal information do we collect about you?
    When you access and move around JTT, process an order with JTT or license a JTT Product from JTT, we may collect some or all of the following personal data about you:

    – your name;
    – the name of any company or entity on whose behalf you are engaging with JTT;
    – billing address, email address and phone number(s);
    – correspondence with and from JTT;
    – your preferences about receiving communications from JTT;
    – information about your use of JTT, and your orders from JTT; and
    – details we may ask you to submit to verify your identity.

    How do we use your personal information?
    Your personal data will be collected, processed, stored and used by us, and may be passed to and processed by our subsidiary and/or affiliated companies and other data processors acting under contract with us:

    – to provide JTT to you;
    – to tailor aspects of your experience of JTT;
    – to associate your orders, and your Licences, with you, and to verify your identity;
    – to provide you with order and delivery information;
    – to provide customer support;
    – to contact you by email and mobile communication (such as text (SMS) notification);
    – for customer satisfaction and other market research purposes; and
    – in connection with the prevention and detection of copyright infringement, unlicensed usage of JTT Products, and fraud and other crime.

    We may automatically collect anonymous information about your use of JTT. For example, we may automatically log which parts of JTT you access, which web browser you deploy and the website from which you linked to JTT. You cannot be identified from any of this information. It enables us to compile statistics about the use of JTT, and to help target aspects of JTT and advertising to you more accurately.

    What is our legal basis for processing your personal data?
    These are the legal bases we have for holding and processing your personal data:

    Contract: To enter into or perform a contract with you
    Legitimate Interest: For our (or third parties’) legitimate interests, as long as they aren’t overridden by your interests and rights
    Obligation: To comply with our legal obligations
    Consent: Where none of the other bases above applies, your consent.

    Whom will we share your personal data with?
    We will share your personal data with various third parties, but always for the uses referred to above. These third parties are businesses that provide services such as:

    – payment services
    – email services
    – website hosting

    We will not otherwise disclose any of your personal data without your permission unless:

    – we are legally entitled to do so (for example, pursuant to a court order or for the purposes of prevention or detection of crime or fraud);
    – we are in negotiations with a third party for the sale or purchase of any of our business or assets, in which case we may disclose your personal data to the prospective seller or buyer of such business or assets;
    – JTT, or substantially all of its assets, is acquired by a third party, in which case personal data held by JTT about its customers will be one of the transferred assets; or
    – to enforce or apply our JTT Base Licence Agreement, Licences and other agreements to which you are party, or to protect our rights, property, safety, customers, or others,

    and to do so is consistent with our legal obligations.

    Your communication preferences
    The emails and mobile text (SMS) communications which we may send to you fall into two categories:

    – Emails and mobile text (SMS) communications that may provide you with information about offers, new JTT Products and other things that we think may interest you or JTT customers generally.
    – The emails mobile text (SMS) communications which we may send you concerning your JTT-related activity, specifically:
    – To remind you of unordered items in your online basket.
    – Surveys to capture your feedback on orders you have placed with JTT.

    You are provided with the opportunity to opt in or out of receiving our emails and/or mobile text (SMS) communications.

    Please note that emails which we send you concerning your transactions (that is, emails that we need to send you relating directly to your orders from JTT) are unaffected by your preferences for newsletters and other Service Messages. So if you indicate that you wish to opt out of receiving our emails (or mobile text (SMS) communications) you will nevertheless continue to receive emails which confirm orders which you make from us, and any other emails which are necessary to effect a transaction with you.

    While we do our best to act on your preferences as soon as we can, please be aware that it may take up to 7 days for changes to your preferences (an opt in or out, or an unsubscribe) to take effect.

    International transfers
    We may transfer personal data that we collect from you to third party data processors located in countries that are outside of the European Economic Area (EEA) and to our group companies in connection with the above purposes. Please be aware that countries outside the EEA may not offer the same level of data protection as the United Kingdom; however, our collection, storage and use of your personal data will continue to be governed by this privacy policy.

    How long will be keep your personal data for?
    We keep your personal data for as long as is necessary:

    – for the purposes specified in this Privacy Policy, and
    – to address relevant legal, tax or accounting requirements, including potential claims by and against us.

    To determine the appropriate retention period for personal data, we consider the amount, nature, and sensitivity of the data, the potential risk of harm from unauthorised use or disclosure of that data, the purposes for which we process it, whether we can achieve those purposes through other means, as well as the appropriate legal, taxation and accounting requirements.

    Links to third party sites
    Our Site may, from time to time, contain links to the websites of third parties. If you follow a link to any of these websites, please note that these websites have their own privacy policies and that we do not accept any responsibility or liability for those websites or their policies.

    We take appropriate technical and organisational measures to guard against unauthorised or unlawful processing of your personal data and against accidental loss or destruction of, or damage to, your personal data. While no computer system is completely secure, we believe the measures implemented by our site reduce the likelihood of security problems to a level appropriate to the type of data involved.

    We have security measures in place to protect our database of Users and access to this database is restricted internally. However, note that it remains each User’s responsibility:

    – to ensure no-one else uses JTT through his/her credentials;
    – to log off or exit from JTT when not using it; and
    – to keep any/her password or other access information secret.

    Deceptive emails
    We will never ask you to confirm the details of your credentials or Payment Method by email or mobile communication. If you receive such contact, please do not respond to it.

    Your legal rights
    Under the law, you have the right to:
    Request access to your personal data (commonly known as a “data subject access request”). This enables you to receive a copy of the personal data we hold about you and to check that we are lawfully processing it.
    Request correction of your personal data that we hold about you. This enables you to have any incomplete or inaccurate data we hold about you corrected, though we may need to verify the accuracy of the new data you provide to us.
    Request erasure of your personal data. This enables you to ask us to delete your personal data where there is no good reason for us continuing to process it. You also have the right to ask us to delete your personal data where you have successfully exercised your right to object to processing (see below), where we may have processed your information unlawfully or where we are required to erase your personal data to comply with a legal or regulatory obligation. Note, however, that we may not always be able to comply with your request of erasure for specific legal reasons which will be notified to you, if applicable, at the time of your request.
    Object to processing of your personal data where we are relying on a legitimate interest (or those of a third party) and there is something about your particular situation which makes you want to object to processing on this ground as you feel it impacts on your fundamental rights and freedoms. In some cases, we may demonstrate that we have compelling legitimate grounds to process your information which override your rights and freedoms.
    Request restriction of processing of your personal data. This enables you to ask us to suspend the processing of your personal data in the following scenarios: (a) if you want us to establish the data’s accuracy; (b) where our use of the data is unlawful but you do not want us to erase it; or (c) where you need us to hold the data even if we no longer require it as you need it to establish, exercise or defend legal claims.
    Request the transfer of your personal data to you or to a third party. We will provide to you, or a third party you have chosen, your personal data in a structured, commonly used, machine-readable format.
    Withdraw consent to the processing of your personal data, where consent is the basis for that processing. However, this will not affect the lawfulness of any processing carried out before you withdraw your consent.

    If you wish to exercise any of the rights set out above, please contact us by email to You will not have to pay a fee to exercise any of your legal rights as specified above. However, we may charge a reasonable fee if your request is clearly unfounded, repetitive or excessive. Alternatively, we may refuse to comply with your request in these circumstances.

    We may need to request specific information from you to help us confirm your identity and ensure your right to access the relevant personal data (or to exercise any of your other legal rights). This is a security measure we take to help avoid your personal data being disclosed to a person who has no right to receive it.

    We may also contact you to ask you for further information in relation to your request to help speed up our response.

    We try to respond to all legitimate requests within one month. Occasionally it may take us longer than a month if your request is particularly complex or you have made a number of requests. In this case, we will notify you and keep you updated.

    You have the right to make a complaint at any time to the Information Commissioner’s Office (ICO), the UK’s supervisory authority for data protection issues (

    Updates to this policy
    Privacy Policy last updated February 2021

  • Cookie policy

    Our Site uses cookies to distinguish you from other users of the Site. This helps us to provide you with a good experience when you browse, and also allows us to improve, the Site. By visiting or using the Site with your browser set to allow cookies, you are consenting to our use of cookies for the purposes set out below.

    A cookie is a small file of letters and numbers that we store on your browser or the hard drive of your computer.

    Cookies contain information that is transferred to your computer’s hard drive.

    To make full use of our Site and to benefit from certain personalised features, your computer, tablet, mobile phone or other device will need to be set up to accept cookies. The Site (like many other shopping websites) will not work when cookies are blocked.

    The list below details the cookies used on our Site.

    1. CraftSessionId
    This is used to track a users recent activity, last visit and general site movements. It contains no personally identifiable information. Expires at the end of session.

    2. cookieconsent_dismissed
    This is used to hold a users acceptance to our using cookies. Expires in 1 year.


    This is used to tell the Site that a request has come from itself and not another domain. This prevents XSS as it only trusts submissions that have a valid CSRF token which matches one held within the database. Expires at the end of session.

    Managing Cookies
    You can block cookies by activating the setting on your browser that allows you to refuse the setting of all or some cookies. However, if you use your browser settings to block all cookies (including essential cookies) you may not be able to access all or parts of our Site. Here’s how to do it:

    Google Chrome
    1. In the settings menu, select ‘show advanced settings’ at the bottom of the page.
    2. Select the ‘content settings’ button in the privacy section.
    3. The top section of the page that then appears tells you about cookies and allows you to set the cookies you want. It also allows you to clear any cookies currently stored.

    Mozilla Firefox
    1. In the tools menu, select ‘options’ (Mac users, go to the Firefox menu and select ‘preferences’)
    2. Select the privacy tab in the options box.
    3. From the dropdown choose, ‘use custom settings for history’. This will bring up the options for cookies and you can choose to enable or disable them by clicking the tickbox.

    Internet Explorer 6+
    1. In the tools menu, select ‘Internet options’.
    2. Click the privacy tab.
    3. You will see a privacy settings slider which has six settings that allow you to control the number of cookies that will be placed: Block All Cookies, High, Medium High, Medium (default level), Low, and Accept All Cookies.

    Safari browser
    1. In the settings menu / Safari menu, select the ‘preferences’ option.
    2. Open the privacy tab.
    3. Select the option you want from the ‘block cookies’ section.

    All other browsers
    For information on how to manage cookies via other browsers, please consult your documentation or online help files.

    What happens if I disable cookies?
    This depends on which cookies you disable, but in general our Site will not operate properly if cookies are off. In particular, note that you may be prevented from making orders of JTT Products if cookies are disabled.

  • Copyright and credits

    The information contained on this website is the property of Jeremy Tankard Typography and is provided for the sole use of users of this website. Any text, graphics or screen captures made in part or whole may only be used with written permission from Jeremy Tankard Typography. Images from the Gallery page of may be shared across the internet and various Social Media platforms. Additional images on this website are used with kind permission. The various PDF files produced by Jeremy Tankard Typography and held on this website may be downloaded and used as PDF files. They may not be edited, copied, duplicated in part or whole without the written permission of Jeremy Tankard Typography. The font software and font images contained within the documents are for evaluation purposes only and may not be repurposed or used in any other way.

    Alchemy®, Aspect®, Bliss®, Brucker®, Capline®, De Worde®, Enigma®, Fenland®, Hawkland®, Kingfisher®, Pembroke®, Queezoid®, Redisturbed®, Shaker®, Shire Types®, Trilogy®, Wayfarer® are registered trademarks of JT Types Ltd. Jeremy Tankard® and StudioType® are registered trademarks of Jeremy Tankard. All other registered trademarks are the property of their respective companies. and are designed by Jeremy Tankard Typography, Jones Lafuente and A Digital. Main font used on this site is Pembroke.

    Copyright © 2021 Jeremy Tankard Typography Ltd